The name -417 is not a random number: it indicates the altitude of the Dead Sea, the lowest point on the Earth's surface, at 417 meters below sea level. From this extraordinary place — where the concentration of minerals in the water and mud is unmatched on the planet — the Israeli brand derives the foundational raw material for each of its formulations. The brand's philosophy combines active ingredients of natural origin, including magnesium, bromine, and minerals from the Dead Sea, with modern cosmetic technologies, in an approach that the brand defines as "balance": restoring the skin to its optimal state without aggression. All formulas are developed without parabens and mineral oils, and the brand does not conduct animal testing.

The -417 Selection

The sixteen -417 products available in the Papique catalog cover the entire skincare routine: from cleansing to concentrated facial treatments, from mud masks to nourishing body products. The heart of each formula is the mineral complex from the Dead Sea, combined with selected plant extracts and vitamins tailored for different needs — mature skin, sensitive skin, skin seeking contour definition. Those unsure of where to start can navigate by treatment type: facial formulas are distinct from body formulas, making navigation straightforward even for those approaching the brand for the first time.

We invite you to explore the selection: each product page includes ingredients, texture, and recommended use, allowing you to make an informed choice for the treatment best suited to your skin.