When it comes to choosing high-quality hair products, Alterna and Amos Professional stand out with different offerings and positioning. At Papique, you can find both lines, but which one fits your needs better?
This guide provides an objective comparison between the two brands: positioning, real price ranges, strengths, best sellers, and who they’re most suitable for. So you can make an informed choice about which collection is right for you.
The products we talk about
Brand positioning and philosophy
Alterna is an international brand specializing in premium hair products, offering a wide range from shampoos and conditioners to targeted treatments and oils. Amos Professional, on the other hand, originates from South Korea and focuses on targeted solutions for scalp health and hair repair, with a more compact but focused selection.
- Alterna offers 61 items on Papique, while Amos Professional has 14.
- Alterna targets those seeking advanced formulas for needs like hydration, repair, volume, and frizz control.
- Amos Professional emphasizes strengthening, anti-hair loss, and nourishing treatments, ideal for those wanting a practical, targeted approach.
Price ranges and sizes: what to expect
Alterna products on Papique start at around 36 euros for conditioners and go up to over 120 euros for professional 2000 ml sizes, like the Alterna Caviar Hydrating Shampoo. The mid-range for shampoos, conditioners, and treatments is between 36 and 70 euros.
- Alterna Caviar Anti-Aging Bond Repair Deep Regenerating Mask 161 g costs 51.29 euros.
- The Alterna Caviar Anti-Aging Smoothing Anti-Frizz Oil 147 ml is on sale for 41.05 euros.
Amos Professional offers slightly more affordable prices: most products range from 35 to 69 euros. For example:
- Amos Professional Repair Cica Strengthening Mask 200 ml at 41.35 euros.
- Amos Professional Botanic Calm Activating Shampoo 500 ml at 51.11 euros.
Amos Professional sizes generally range from 100 to 500 ml.
Strengths and specialties of the two brands
Alterna stands out for its variety of targeted treatments and premium ingredients, with lines like Caviar and multifunctional products (e.g., Alterna Caviar Smoothing Anti-Frizz Blowout Butter 150 ml, 70.38 euros).
- Alterna specialties: intensive repair, hydration, frizz control, heat protection.
- Best sellers: Alterna Caviar Restructuring Bond Repair 125 ml Heat Protectant Spray, Alterna Caviar Anti-Aging Volume Multiplier Conditioner 250 ml.
Amos Professional focuses on anti-hair loss, strengthening, and nourishing treatments, with attention to scalp health as well. Examples include:
- Amos Professional Pure Smart Peeling 4x20 ml — Scalp Scrub (48.07 euros).
- Amos Professional Botanic Calm Scalp Strengthening Serum (45.01 euros).
Who Alterna and Amos Professional are best suited for
Choose Alterna if you want a complete haircare routine with products for specific needs like deep repair, volume, or heat protection. Ideal for dry, treated, or frizzy hair.
Amos Professional is recommended if you’re looking for practical, targeted solutions, especially for hair loss issues, sensitive scalp, or hair that needs strengthening and nourishment, without compromising quality.
Summary comparison
| Aspect | Alterna | Amos Professional |
|---|---|---|
| Price range | 36-122 € (large sizes up to 2000 ml) | 35-69 € (sizes between 100 and 500 ml) |
| Best sellers | Caviar Restructuring Bond Repair 125 ml, Caviar Anti-Aging Volume Multiplier Conditioner 250 ml | Repair Cica Strengthening Mask 200 ml, Botanic Calm Activating Shampoo 500 ml |
| Available sizes | From 74 ml to 2000 ml | From 20 ml (scrub) to 500 ml |
| Specialties | Repair, hydration, frizz control, heat protection | Anti-hair loss, strengthening, nourishing, scalp care |
| Best for | Dry, treated, frizzy hair; those seeking a full routine | Weak hair, hair loss issues, sensitive scalp |
Discover the Alterna and Amos Professional haircare collections on Papique · Capelli Alterna (61)
Frequently asked questions
What is the main difference between Alterna and Amos Professional?
Alterna offers a wider range specialized in premium treatments for every need, while Amos Professional focuses on practical solutions to strengthen and nourish hair, with special attention to scalp health and hair loss.
Which brand offers more affordable prices?
Amos Professional has slightly lower prices compared to Alterna, with most products ranging between 35 and 69 euros.
Is Alterna suitable for frizzy hair?
Yes, Alterna offers several products specifically for frizz control, such as the Smoothing Anti-Frizz Oil and the Heat Protectant Blowout Butter.
Which brand is better for hair loss problems?
Amos Professional provides more targeted anti-hair loss solutions, including shampoos, conditioners, and serums designed to strengthen hair and scalp.
Are professional sizes available?
Alterna also offers large sizes, like the 2000 ml Caviar Hydrating Shampoo, ideal for frequent or professional use.
Shipping to over 60 countries from Italy: outside the EU duties and taxes are included in the price (DDP), no surprises at delivery. Returns within 14 days of delivery. Newsletter discount code: 4RARE. Prices and availability updated on 2026-11-03.