If you're looking for quality hair products and want to understand which brand, Alcina or Ref, suits you better, you're in the right place. Both brands are available on Papique and offer a wide range of solutions for hair care, styling, and treatment.
On this page, you'll find an honest comparison based on real data: positioning, price ranges, best sellers, sizes, and specialties of each brand. This way, you can make an informed choice for the best product to meet your needs.
The products we talk about
Positioning and Product Range
Alcina and Ref are two brands with a strong presence in the hair category on Papique. Alcina stands out with a range of 27 products covering shampoos, conditioners, masks, treatments, and styling. Ref offers a slightly broader collection, with 32 products, focusing on shampoos, conditioners, masks, and specific treatments.
- Alcina features items like "Alcina Hyaluron 2.0 Conditioner 1250 ml" (€211.23) and "Alcina Repair Line Mask 1250 ml" (€92.99), designed for those seeking intensive treatments and professional sizes.
- Ref highlights products such as "Ref Stockholm Intense 2000 ml Hair Conditioner" (€63.80) and "Ref Intense Hydration Masque 500 ml" (€106.47), focusing on hydration, nourishment, and generous sizes.
Price Ranges and Available Sizes
Alcina's price range goes from around €50 up to over €200 for the largest sizes, like the Hyaluron 2.0 conditioner at 1250 ml. Ref starts with more affordable prices on some sizes (for example, "Ref Weightless Volume 60 ml" at €22.63) and reaches about €127 for the Intense Hydrate conditioner at 1000 ml.
- Alcina often offers professional sizes from 500 ml up to 1250 ml, ideal for heavy users or salon use.
- Ref also provides maxi sizes, up to 2000 ml for shampoos and conditioners, with competitive pricing per size.
Strengths and Specialties of Each Brand
Alcina is known for targeted treatments, including specific needs like volume ("Alcina Shampoo Volume 1250 ml"), repairing effect ("Alcina Repair Line Mask 1250 ml"), or anti-frizz ("Alcina Ganz Schön Lang Conditioner 500 ml"). The products are designed for those seeking focused solutions and a complete routine.
- Ref is appreciated for its focus on hydration, shine, and color protection. Examples include "Ref Stockholm Illuminate 2000 ml" and "Ref Illuminate Colour Instant Shine 200 ml".
- Both brands offer nourishing and volumizing products, but Ref also provides specific treatments like "Ref Stockholm ProPlex 02.Perfector Strengthening Cream Treatment 500 ml" (€46.18) for those looking for strengthening and anti-hair loss effects.
Who Is Alcina Best For? And Ref?
Alcina is ideal if you want a complete routine, with products designed for every need and professional sizes. It's suited for those seeking intensive solutions for colored, damaged, fine, or frizzy hair.
Ref is recommended if you prefer products focused on shine, hydration, and color protection, also available in maxi sizes. It's a solid choice for those looking for quality and value in large quantities, or for those wanting specific treatments like strengthening or volumizing.
Summary comparison
| Aspect | Alcina | Ref |
|---|---|---|
| Price Range | €50.71 – €211.23 | €22.63 – €127.74 |
| Best Sellers | Alcina Hyaluron 2.0 Conditioner 1250 ml, Alcina Repair Line Mask 1250 ml | Ref Stockholm Intense 2000 ml Hair Conditioner, Ref Intense Hydration Masque 500 ml |
| Available Sizes | From 30 ml to 1250 ml | From 60 ml to 2000 ml |
| Specialties | Intensive treatments, volumizing, anti-frizz, repairing | Hydration, shine, color protection, strengthening |
| Best For | Those seeking a complete routine and professional solutions | Those wanting hydration, maxi sizes, and specific treatments |
| Availability | 27 products on Papique | 32 products on Papique |
| Price/Product Examples | Alcina Shampoo Volume 1250 ml: €70.56 | Ref Stockholm Intense 2000 ml: €63.80 |
Explore all Alcina and Ref hair products on Papique · Capelli Alcina (27)
Explore all Alcina and Ref hair products on Papique · Capelli Ref (32)
Frequently asked questions
What is Alcina's most expensive hair product?
The priciest product is Alcina Hyaluron 2.0 Conditioner 1250 ml at €211.23.
Does Ref offer professional sizes?
Yes, Ref offers sizes up to 2000 ml for shampoos and conditioners.
Are there Alcina products for frizzy hair?
Yes, for example, Alcina Ganz Schön Lang Conditioner 500 ml is suitable for frizzy hair.
What is Ref's most affordable product?
Ref Weightless Volume 60 ml is available at €22.63.
Which brand is better for colored hair?
Both offer solutions, but Ref has specific products like conditioners and treatments for color protection.
Shipping to over 60 countries from Italy: outside the EU duties and taxes are included in the price (DDP), no surprises at delivery. Returns within 14 days of delivery. Newsletter discount code: 4RARE. Prices and availability updated on 2026-10-20.